Calls abroad is a major online retailer of leading Branded International Calling Cards for cheap international calls.

This is a unique project as in the fact that we actually never meet the client face to face and carried out all the work via e-mail and telephone communications, proving that it is not difficult to have a business relationship and provide a reliable customer service via the Internet with no direct client contact.

Objectives

• Create a website and database offering users an extensive range of branded international calling cards.
• Provide a secure environment for users to register and shop and also an easy to use website administration interface.
• Supply a 24/7 reliable service in the form of web hosting and technical support.

Implementation

• Aesthetic: We designed an easy to navigate website making it straightforward for users to view, register and purchase the products. We extended this ease of use in the administrative side of the website.
• Database and Back-end Management: A versatile database system to allow clients to view their purchase history and edit personal data at any time and also provide the site ad ministration to have full control over the site at any time.
• Security: The use of a 128bit encryption ensures that the client's data is entered and stored in a safe environment during and after registration and all transactions are secure.

Results

• Increased awareness: By providing Search Engine optimisation and a successful site submission upon the sites launch the site enjoys top ranking in the major search engines.
• Successful online Business: Calls-abroad.com is a successfully online business with over 4000 unique visitors each month.
• Increased revenue: Owing to an ongoing successful marketing and promotion campaign the revenue from the website has increased significantly, with monthly sales improving by 12%.

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